The Factors that Influence the Community Preference Using Financial Technology Services in Sharia Financial Institutions


  • Ahmad Aziz Putra Pratama Master of Science in Management, Department of Management, Faculty of Economics and Business, Universitas Airlangga Jl. Airlangga No. 4-6, Surabaya 60286, Indonesia



Financial Technology, Financial Inculsion, Sharia Tsarnsaction.


This research aims to investigate the factors that influence community preference in using financial technology services in sharia financial institutions. This research uses a descriptive quantitative method through multi-linear regression analysis. The respondents of the research are Rembang people who use sharia fintech services with 1,171 respondents. The sample is selected through incidental sampling. The results show that perceived ease, perceived benefit, and attitude influence the community preference using financial technology services in sharia financial institutions.


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How to Cite

Pratama, A. A. P. (2020). The Factors that Influence the Community Preference Using Financial Technology Services in Sharia Financial Institutions. Falah: Jurnal Ekonomi Syariah, 5(1), 15-24.



Journal Article