INTERNET MARKETING UNTUK MENINGKATKAN JARINGAN PEMASARAN PADA USAHA SANTRI PONDOK PESANTREN SALAF AL- QUR’AN (PPSQ) ASY-SYADZILI

Authors

  • Annisa Fatimah Politeknik Negeri Malang, Malang, Indonesia

DOI:

https://doi.org/10.22219/janayu.v2i2.16075

Keywords:

Internet Marketing, Marketing Strategies, Traditional Marketing, Sales Increasing

Abstract

The purpose of this PKM activity to provide knowledge sharing related to internet marketing to increase marketing in the Salaf Al-Qur'an Islamic Boarding School (PPSQ) Asy-Syadzili, Pakis Kembar, Malang. The first step for this program is to open the mind of the students that potential market for entrepreneurs for them is v widely. Marketing strategies continue to evolve from traditional marketing methods to modern methods. Taking the benefits by integrating this two methods to find the optimal point in marketing the products of students is very important to optimize sales of products that have been produced by students. It has been coordinated with the Pondok Pesantren Salaf Al-Qur'an (PPSQ) Asy-Syadzili, Pakis Kembar, Malang which will host the PKM activities by inviting all students. The presence of lecturers and students who are also entrepreneurial practitioners are expected to provide enlightenment and new knowledge that is quite meaningful for all participants.

Downloads

Download data is not yet available.

References

HR. Al Baihaqi dalam Al Kubra 5/263, dishahihkan Al Albani dalam Silsilah Ash Shahihah 607

https://news.detik.com/berita-jawa-timur/d-3908105/santri-zaman-now-santripreneur - yang-sukses-berwirausaha. diakses pada tanggal 2 Januari 2020 pkl. 23.00 WIB

https://pengusahamuslim.com/3719-keutamaan-berdagang-1896.html. diakses pada tanggal 2 Januari 2020 pkl. 23.00 WIB

https://www.ppsqasy-syadzili.org/. diakses pada tanggal 2 Januari 2020 pkl. 23.00 WIB

Hutagalung, Raja Bongsu, Safrizal Helmi Situmorang, 2008. Pengantar Kewirausahaan, USU Press, Medan.

Inpres RI No. 04 Tahun 1995

Kasmir. 2012. Kewirausahaan. (edisi revisi). Jakarta: Rajagrafindo Persada

Sarwono, Jonathan dan A.H.K. Prihartono. 2012. Perdagangan Online : Cara Bisnis di Internet. Jakarta : PT. Elex Media Komputindo.

Suryana. 2011. Kewirausahaan pedoman Praktis: Kiat dan Proses Menuju Sukses. Jakarta: Salemba Empat.

Suyanto, M. 2007. Marketing Strategy Top Brand Indonesia. Yogyakarta : Andi Offset.

Downloads

Published

2021-07-07

How to Cite

Fatimah, A. . (2021). INTERNET MARKETING UNTUK MENINGKATKAN JARINGAN PEMASARAN PADA USAHA SANTRI PONDOK PESANTREN SALAF AL- QUR’AN (PPSQ) ASY-SYADZILI . Jurnal Pengabdian Dan Peningkatan Mutu Masyarakat (Janayu), 2(2), 82–89. https://doi.org/10.22219/janayu.v2i2.16075