KAJIAN POTENSI DAN STRATEGI PENGEMBANGAN EKOWISATA DI CAGAR ALAM PULAU SEMPU KABUPATEN MALANG PROVINSI JAWA TIMUR

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Tatag Muttaqin
Ris Hadi Purwanto
Siti Nurul Rufiqo

Abstract

Tatag Muttaqin1, Ris Hadi Purwanto2 & Siti Nurul Rufiqo3

1Staf Pengajar Jurusan Kehutanan, Fakultas Pertanian dan Peternakan, Universitas Muhammadiyah Malang
2 & 3 Staf Pengajar Program Pascasarjana Fakultas Kehutanan, Universitas Gadjah Mada
Alamat Korespondensi : Perum GPA Blok SA 3 Ngijo Karang Ploso Malang
Email: tatag.umm@gmail.com

ABSTRACT

Sempu Island which is located in the south of the island of Java set as a nature reserve by the
Governor-General of the Dutch East Indies SK 1928. Access into this area through ecotourism
Beach Blue Spring Nature Reserve, forming opinions Island Sempu a package tour with Blue Spring
Beach. The research was conducted in the Island Nature Reserve Sempu Malang East Java Province
in April 2011 to March 2012. The purpose of this study was to assess the condition Sempu Island
Nature Reserve, assessing tourism potential and assess appropriate strategies for the development
of ecotourism in the area Sempu Island Nature Reserve. The study was conducted by survey
methods, data collection methods include primary and secondary data. Analysis of data to determine
the strategy of the development of ecotourism in the area of Island Nature Reserve Sempu used
SWOT analysis and to determine the best decision in the selection criteria with respect to aspects
(economic, environmental and social) to approach analytical hierarchy process (AHP), is to assess
the benefits of "impact positive "and cost" negative impact "tourism development based on stakeholder
perceptions.
The results based on conditions on the ground shows that Sempu Island Nature Reserve has
become a tourist spot with tourists ± 200-300 wiatawan each week and more than doubled each
holiday season with a growth rate of 4.97% of tourists visit each year, an estimated tourists in the
year 2021 reach ± 17 715 tourists. The results of SWOT analysis and AHP referrals generated
tourism development strategy are: to evaluate the function and status of the area, building a common
perception and concept development of ecotourism among stakeholders, development of eco-tourism
in the two regions are Sempu Island Nature Reserve as a provider of travel products and natural
attractions such as Blue Spring Beach as a provider of tourist facilities and accessibility, community
empowerment in managing Sempu Island Nature Reserve in the planning, implementation and evaluation
in the development of eco-tourism, improving education and improving the quality of products and
HR

Keywords: Sempu Island Nature Reserve, Ecotourism, Development, SWOT, AHP

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