KONSEP ETNISITAS DAN REPRESENTASI TUTURAN VERBAL MASYARAKAT MULTIKULTUR DI PASAR TRADISIONAL KOTA MALANG, JAWA TIMUR

Abstract

This research of background by an social fonomena that happened at society of multikultur in
traditional market. This research represent descriptive research type which try find elementary
concept or Ianguage variation of method of multicultural in defence of Indonesian in environment
merchant of Malang town supermarket.
Result of this research indicate that many aspect usage of Ianguage consistently mark status
and role had by a speaker. This of mirror with difference of usage of good greeting forms of term
kinship, pronomina (word change), proper name (call in the form of name of people), greeting
form perform or rank used by a speaker ( penyapa) when him personate buyer or seller. In certain
situation there are dimension of power like among employer with subordinate.
Ianguage used by all speaker to maintain appliance to influence speaker of other Ianguage is in
the form of quiestions, and imperative of imformative. Factors influencing society verbal tuturan
representasi of multikultur, namely a) difference of consanquinity, b) difference of age, c) difference
of occupation, d) difference of its meaning situation, e) difference of social status, f) friendliness
relation, and g) the target of discussion