Analisis Kelayakan Finansial Usaha Ternak Ayam Ras Petelur di Desa Ponggok Kabupaten Blitar

Authors

  • Annisa Saraswati Universitas Muhammadiyah Malang
  • Hendra kusuma Universitas Muhammadiyah Malang
  • Wahyu Hidayat Riyanto Universitas Muhammadiyah Malang

DOI:

https://doi.org/10.22219/joesment.v3i1.21230

Keywords:

Feasibility of business, laying hens, SWOT analysis

Abstract

Penelitian ini dilakukan dengan tujuan untuk mengetahui kelayakan usaha ternak ayam ras petelur
serta strategi pengembangan usaha ternak ayam ras petelur di Desa Ponggok Kabupaten Blitar. Metode
penelitian yang digunakan dalam penelitian ini adalah metode Kualitatif dan untuk menganalisis
kelayakan menggunakan 2 aspek utama studi kelayakan yaitu aspek keungan menggunakan Teknik
Analisis Finansial PP, NPV, IRR, B/C Ratio dan ROI dan analisis SWOT untuk menganalisis strategi
pengembangan usaha. Teknik pengumpulan data dalam penelitian ini ialah menggunakan Teknik
wawancara dan dokumentasi terhadap 2 responden yaitu pemilik usaha ternak ayam ras petelur.
Berdasarkan hasil penelitian analisis finansial usaha ternak ayam ras petelur di Desa Ponggok
sepenuhnya layak dijalankan,dikarenakan terdapat 3 hasil perhitungan yaitu PP, IRR, dan B/C Ratio
milik ibu Sri Andayani yang menunjukkan hasil layak dan 2 perhitungan NPV dan ROI menunjukkan
hasil tidak layak. Sedangkan usaha milik bapak Supriyanto sepenuhnya layak untuk dijalankan karena
terdapat hasil 3 perhitungan yaitu PP, IRR), B/C Ratio), yang menunjukkan usaha tersebut layak,
sedangkan 2 perhitungan NPV, dan ROI menghasilkan nilai yang negative sehingga dikatakan tidak
layak

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Published

2023-07-27

How to Cite

Saraswati, A. ., kusuma , H., & Hidayat Riyanto, W. (2023). Analisis Kelayakan Finansial Usaha Ternak Ayam Ras Petelur di Desa Ponggok Kabupaten Blitar . JOURNAL OF ECONOMIC AND SOCIAL EMPOWERMENT, 3(2), 72–85. https://doi.org/10.22219/joesment.v3i1.21230

Issue

Vol. 3 No. 2 (2023): JOURNAL OF ECONOMIC AND SOCIAL EMPOWERMENT

Section

Articles

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Copyright (c) 2023 Annisa Saraswati, Hendra kusuma , Wahyu Hidayat Riyanto

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