Gawai Dayak as Communication Media of Dayak People in Borneo
DOI:
https://doi.org/10.22219/mdo.v2i1.12123Abstract
This research is motivated by the high returning interest of Dayak people to their hometown when there is a gawai (a thanksgiving ritual). This research purposes of finding various reasons why gawai Dayak become communication media. Furthermore, the researcher also desires to dig out some ideas on the influence of gawai Dayak to Dayak people's lives. This research utilizes a qualitative method where the researcher derives data from observation, documentation, and interview. Additionally, the researcher interviews by meeting with the interviewee(s) and uses Whatsapp for a distance interview. The interactive model is applied as an analysis technique. The research reveals that gawai Dayak is a medium of communication with Jubata (God), as media to strengthen Dayak's cultural identity, and to enhance Dayak's networks and solidarity. Gawai Dayak becomes a medium of communication because it unveils forms of verbal and visual communication activities. Likewise, the forms of verbal and visual communication activities are predominantly known by Dayak people. Also, it is accepted, displayed, and performed by them to entertain, announce, explain, and educate Dayak’s young generation. Gawai Dayak can instill and reinforce the cultural values, social norms, social philosophy of Dayak people.
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