The Influence of Financial Literacy and Lifestyle on Consumptive Behavior in The Lowokwaru Sub-District Community

Authors

  • Veny Yuliana Universitas Muhammadiyah Malang
  • Erna Retna Rahadjeng Universitas Muhammadiyah Malang
  • Novi Puji Lestari Universitas Muhammadiyah Malang

DOI:

https://doi.org/10.22219/jamanika.v4i2.33639

Keywords:

financial literacy, lifestyle, Consumptive behavior

Abstract

This research aims to determine the influence of financial literacy and lifestyle, both partially and simultaneously, on consumer behavior in the people of Malang City. The population in this study were people who lived in Tlogomas Village, Lowokwaru District, Malang City, East Java, totaling 894 people. Sampling used the slovin formula and obtained 100 people. The data collection method is by distributing questionnaires to respondents online via the Google form. Data analysis in this research uses research instrument testing, classical assumption testing, multiple linear regression analysis, hypothesis testing. The results of this research show that financial literacy has a positive and significant effect on consumptive behavior, lifestyle has a positive and significant effect on consumptive behavior, and simultaneously financial literacy and lifestyle have a positive and significant effect on consumptive behavior.

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Published

2024-06-30

Issue

Vol. 4 No. 2 (2024): JUNE

Section

Articles

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Copyright (c) 2024 Veny Yuliana, Erna Retna Rahadjeng, Novi Puji Lestari

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