Vol. 5 No. 1 (2025): MARCH

Articles

• Analysis of Perceived Ease of Use, Trust and Perceived Usefulness on Intention to Reuse of Ollin Mobile Banking Users by Bank Nagari in Padang City

  Ferdy Maulana, Rini Sarianti

  1-11

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• Mediating sustainable competitive advantage on adaptive leadership and higher education performance

  Sri Rustiyaningsih, Veronika Agustini Srimulyani, Haris Wibisono

  12-23

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• The Impact of Social Media Marketing on Brand Loyalty among Generation Z: The Mediating Role of Brand Experience, Brand Love, and Brand Trust

  Rinaldy Achmad R.F, S.AB, M.M, Rohmad Dwi Jatmiko

  24-34

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• The Influence of Transformational Leadership and Human Resources Management on Employee Behavior with Organizational Culture as a Mediating Variable

  Muhamad Bagas Firmansyah, Aniek Rumijati

  35-48

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• STP Strategy in Marketing Secondary Crop Products: A Case Study of HB Company in Lamongan

  Bambang Sri Wibowo, Martin Zebua

  49-60

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• Global Economic Crises: A Catalyst for Shifting Causal Dynamics Between Interest Rates, Exchange Rates, and Stock Prices in Indonesia

  Rahmadani Nur Permanawati, Anindya Ardiansari, Nadia Ingrida Kusumadewi

  61-73

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• Determining Factors for Stock Price Trends in Plantation and Food Crops Subsector Companies That are Members of ISSI

  Haramain Azzahra, Muhammad Yazid, Desi Aryani

  74-85

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• Determinants of Green Banking Disclosure State Banks

  Novi Nugrahani, Atika Syuliswati, Atik Andhayani, Indra Lukmana Putra, Suryan Widiati

  86-100

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• Effect of Job Satisfaction, Employment Conflict and Organizational Commitment on Employee Performance

  Ariefah Sundari, Ahmad Yani Syaikhudin, Mohamad Rani

  101-113

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• Mapping the Gig Economy: A Systematic Review and Bibliometric Analysis of Gig Worker Research

  Siti Nur Faizah, Tri Siwi Agustina

  114-125

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